When 2020 first arrived, we knew it would be a big year for us at Loofes, because we would be celebrating our 100th Birthday. What we didn’t know was a global pandemic would be hitting the world at the same time.

So, any celebrations we had planned were put on hold, whilst we tackled one of the hardest chapters in our 100 years to date.

Once our shops were allowed to reopen and we found our feet again, we decided to mark our big birthday at long last.

One of the ways we did this was being featured in a leading fashion industry magazine, Drapers.

‘Its this sense of humour and close-knit family spirit, combined with grit and determination, that has helped the family owned mini-chain survive World War II, the great depression and the Covid 19 crisis to reach its 101st anniversary this year’

Read the article at Drapers to discover more about our past, present and future.

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